Tuesday, October 1, 2013

three ads


       As a graphic designer in training I come across a multitude of different advertisements.  They do one of two things for myself ether interest me or just push me away.  Three advertisements I personally would like to incorporate different parts are Dragon Fly Night Club, the Jack Daniels, and Gatorade.
       The dragon fly poster just grabs your eye and is perfect way to make you want to see what’s its about.  The way they use an illustration tin great detail and use it to contrast with the black and red help make it a great advertisement.  It also informs you by moving your eyes around the image.  If I could take anything from this it would be how easy your eyes travels and how perfect the color scheme is.
       Jack Daniels advertisements ever sine I could remember has been appealing to me.  They use perfect black and white color combo and the text just looks so professional and neat.  I would take the layout from the way they use their text and blend it to make my own style.  It reminds me of coca cola who have their own font.  Jack Daniels has its own unique style which to me personally when I see the text ill associate it with the bottle.
       Gatorade is another ad I would love to use in my career.  They make it simple for people yet aw inspiring.  They way use celeb appeal and also a cool graphic help make it seem desirable.  They use the perfect tagline Is It In You? Which gets the customer thinking that they can be this person in this moment if they drink it.  I love how they made it a question because it triggers a respond.  The advertisement is powerful and I would love to dissect more from them to see how they come up with something simple yet powerful
       As a graphic designer I love to use all three advertisements in some way, shape or form in my future designs.  The way they all have different layout, different fonts, and styles of approach all inspire me to take the best from all three and use it to make my advertisements and taglines perfect.
  

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